I'm not gonna name names, but some author websites are so bad. So, so bad.
Patterns and colors that hurt your eyes. Layouts that feature all the wrong things. Weird effects that are just glitchy and annoying.
And the thing is: many of these are custom, expensive sites that can't easily be altered by the author. So when you're paying a designer by the hour, you're stuck with a website that's either a money-suck or an embarrassment.
I didn't want that for myself. So I built my site -- this site -- all on my own, using what I've learned as a marketer, creative director, and community director. I thought about what I would want as a modern, design-conscious author. Color, clarity, personality.
Once I had my site built, I worked on numbers-based marketing (analytics, ad buys, email capture), as well as content marketing ("sticky" recipe and publishing posts, content partnerships, product collaborations, community cultivation).
Turns out, I like this side of the author life and other people in the publishing industry told me that my approach was on the money. They wanted to know if I could do the same for them or their clients.
Well... now I can. Starting today I'm offering Author Website Services. My core services are website design, branding, and debut author launch strategy, but I can do any of the stuff I listed above. You can learn more and reach out to me here.
And seriously. Say no to bad author sites!